Northwind · Fintech
+140% outbound-sourced pipeline.
Northwind's outbound team was spending most of its week building lists by hand. With Melloop they source accounts from hiring and funding signals, let agents write the angle, and sequence from reps' own inboxes. Outbound pipeline more than doubled in two quarters while the team stayed the same size.
“Melloop became the orchestration layer for all of GTM. Our CRM keeps the record, our warehouse keeps the product data, and Melloop turns both into action.”
Plays in this loop
Headline result
+140%
outbound-sourced pipeline
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